Slogans

Why might I need a slogan?

A good slogan is line of copy that sums up what you want your customers to remember about you. If you use a slogan consistently throughout all of your marketing campaigns, it can help you to raise awareness of your brand and make it stand out from others in your markets.

What makes Resonates different?

We take slogan development seriously, and can help you with the whole process from start to finish. Our first step is to figure out what you mean to your customers. If you don’t already know what this is, our research can help you to find out.

Once we have analysed your data and understand your positioning in each of your markets, we help you to develop some messages. We use a variety of creative techniques to translate these messages into forms that characterise your brand and will be memorable and meaningful to your customers.

We can also help you to test your slogan on different audiences and register it as a trademark.

The slogans we have developed include ‘Your mutual friend’ for Chesham Building Society, and ‘See it. Feel it. Love it.’ for Hartwood Oak Buildings.